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Urban Link - Real Estate Franchise

With an Urban Link franchise, you invest in a long term, high growth industry that offers substantial professional and financial rewards.

Territory Information

Liquid Capital:

URBAN LINK franchises available now in South Africa

URBAN LINK  franchises are now available in South Africa. Find out everything you need to know, including the cost to start this franchise in minutes here!


Launched in South Africa, 2013, property company Urban Link started with just twelve offices countrywide and has steadily grown to 22. In 2016 the company moved into global markets, with offices now in Ireland and a renewed presence in Mauritius.

Raal Nordin, the brainchild behind Urban Link, is no stranger to real estate, with over 20 years of experience in the property field. He is responsible for launching successful brands such as Just LettingOnly RentalsDeal-Chasers and various smaller non-property franchises for individual franchisors.

What makes Urban Link unique is that we off­er Residential Rentals, Property Sales, Commercial Lettings and Business Brokering under one brand umbrella. Our team receives regular training to ensure our agents and principals are amongst the best in the field. They keep up to date on the latest technology and industry changes to serve our clients best.


With an Urban Link franchise, you invest in a long term, high growth industry that off­ers substantial professional and financial rewards.

Whether you already own an independent property franchise, are seeking to invest for the first time in a real estate company, or a property consultant with ambitions, an Urban Link franchise is a brilliant business and career opportunity.

Urban Link  has many prime locations still available in South Africa so that you can open a franchise in your area of choice!


An Urban Link franchise o­ffers you all the aspects of property sales and letting in both the residential and commercial sectors. Included in the portfolio is business brokering, encompassing both the buying and selling of businesses. Urban Link also undertakes the property management on behalf of the landlord and handling procurement-only leases. With an Urban Link franchise, emphasis on each site location is crucial.

Market receptiveness to establishing a property and business brokerage franchise is determined using a comprehensive business plan and marketing study of your exclusive geographic area. Urban Link recommends specialising in a carefully selected focus on the ideal market for your geographic location. Additional admin support is employed as the business grows.

Urban Link  Head Office prides itself on being able to assist its franchisees. Apart from ongoing support, Urban Link provides 3-day training covering everything a new franchisee needs to know to ensure they are fully equipped from day one. Regional franchise meetings are held quarterly, where you are informed about changing legislation, performance targets, market strategies, etc.


As more and more prospective clients use the internet to search for homes and businesses, Urban Link understands the importance of online promotion to drive high-quality traffic to the website and convert them into leads. Urban Link uses an industry-leading real estate listing management system with feeds to all major property portals, capturing all listings only once. This leads to maximum exposure of your properties.

The use of area profiles highlights your geographic area on the Urban Link national website, drawing more clients to your listings. ‘On Show’ properties are highlighted on the main page, providing further exposure, ensuring that listings translate into sales. Custom designed Just Listed and On Show brochures are available for use by agents and franchisees.

Technology support is available for everything from email setup for your agents on mobile and tablet devices. Setting up SEO campaigns and more is available from our valued web-partners, Propdata. Your office website is off­ered nationally as a sub-domain to This will increase your SEO to boost your online presence and provide you with the edge to be much more relevant to your clients.


  • Exclusive license for your trade area of choice, which includes:
  • Business owners training with HQ to ensure success.
  • Residential sales and letting
  • Commercial sales and letting
  • Business brokering
  • Fully developed documentation at your fingertips.
  • Access to the best processes and systems in the marketplace.
  • Area profile on our website/email addresses/portal feeds.
  • Ongoing support and training.
  • Office staff grassroots training courses.
  • Operations and brand manual.
  • Starter pack.


Urban Link  is suitable for anyone with one of the below backgrounds:

  • Real estate
  • Property investment
  • Any direct sales or marketing background
  • Current business owners
  •  Anyone looking to join a high-income, fast-growing market that is willing to learn.


  • 5% royalty from turnover.
  • 2% marketing contribution from turnover.
  • 5-year initial agreement term.
  •  5-year renewal term.


  • Franchise application fee.
  • Franchise joining fee.
  • Office setup.
  • Working capital.