The business was established by the current owner almost 30 years ago. It originally traded locally manufactured products as well as carried out maintenance and repairs on equipment.
Approximately 10 years ago the business expanded its activities by importing selective products which resulted in accelerated growth due to its competitive edge.
The business operates a large wholesale warehouse which also doubles up as a display showroom for visiting customers. The entity offers a one-stop shopping experience for 3 different food preparation categories and the target market is on the lower price end of the range. This is also the largest sector, and the company carved a healthy market share.
The business has strong online marketing activities to improve awareness.
Revenues grew fast after the business started with import activities but sustained levels around R180m over the past 4 years. Net Discretionary Income levels of around R2,0m per month offer a great return on revenue even though margins are 20% - 22%. Overheads are low. Financial statements and data are strong which offers great gearing opportunities for buyers with a strong personal balance sheet.