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Well Established E-commerce Retailer And Wholesaler For Sale

Northern suburbs, Western Cape, South Africa
Asking Price:
R700,000 Furniture / Fixtures and Inventory / Stock included
Sales Revenue:
Cash Flow:
Available on request

A well established South African e-commerce clothing store, specialising in humorous and geek inspired apparel. The leader in its niche.

The business has been running for 7 years and has been ranking on Google's first page for its niche for the last 6 years. It sells through its own website as well as being a reseller some of SA's largest online stores.

About 40% of revenue is generated through retail sales on the business' own site while 60% of revenue is generated through resellers.

The website generates around 4000 visitors per month without any paid marketing and has a mailing list of about 10 000, many of which joined through purchasing.

The company lists over 1000 products on its own site, most of which are not yet provided to all the resellers. Virtually all products do not require stock be carried, or very limited stock. The relationship with the resellers allows for additional products to be wholesaled through their stores. Nearly all products are digital showcases (t-shirts, hoodies, etc) which can be graphically created quite easily and listed, so there is no need to purchase stock in order to sell additional products, you can create as many products as you wish.

The business includes a DTG (direct to garment) printer which retails at over R300k. It also includes a vinyl cutter, laptops and some stock.

The current owner spends no more than 3-4 hours per week in the business which means that there is a large amount of untapped strategic direction. The current owner is selling the business as his time needs to be devoted to other matters and would like to see someone else take forward what he's created.

The business requires little space and can be run from a home office. It makes an excellent fit for someone looking to get into e-commerce or existing e-commerce owners looking to consolidate and leverage assets. It is also a great opportunity for someone who has similar products which they want to take online.

For more information, please contact us by using the form below.

Property Information


Runs from home office

Premises Details:

Runs out of the garage, little space required

Business Operation

Expansion Potential:

Ability to introduce new products into large online retailers.
Ability to open brick and mortar store if desired.
Easy introduction of new products at virtually no cost as product showcasing is completely digital.
Most products are not yet loaded onto the large online retailers, a quick and easy immediate expansion.

Competition / Market:

The business is the online leader in its category in South Africa

Reasons for selling:

Owner is pursuing their post graduate studies and full time employment

Trading hours:

24/7 sales. Office operation Mon-Fri.

Years established:

Other Information

Support & training:

3 months of owner support
On-going support of the manger (employee)
6 months free Search Engine Optimisation
50 hours of web design/development support to be provided

Financing available:

An option of 50% cash down with a payment schedule may be considered on a full price purchase.

Furniture / Fixtures value:
R15,000 - included in the asking price
Inventory / Stock value:
R25,000 - included in the asking price
Home based:
This business can be run from home.
This business can be relocated.

Contact Seller

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