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Own TENROUNDS Flagship And Brand - 33% ROI For Sale

Pretoria, Gauteng, South Africa
Asking Price:
R2,150,000 Furniture / Fixtures and Inventory / Stock included
Sales Revenue:
R1,600,000
Cash Flow:
R885,000

TENROUNDS™ is a profitable, high-growth boutique fitness flagship delivering approximately R885,000 in annual net profit from R1.5 million in recurring membership revenue. The business has achieved consistent year-on-year growth, increasing by 12% in 2024 and 20% in 2025, with no history of decline.

The sale includes full ownership of the TENROUNDS™ brand, intellectual property, systems, and the fully operational Garstentain flagship centre. The model is built around a 30-minute high-intensity training format designed for operational efficiency, strong member retention, and scalable expansion.

The flagship is fully established and cash-flow positive, offering immediate income while providing significant opportunity to expand the brand into additional locations nationally. Inspired by a highly successful international concept with 600+ locations, TENROUNDS™ is positioned at the early stage of its growth curve within South Africa.

This is a rare opportunity to acquire a performing fitness asset with built-in expansion potential and strong return on investment.

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Property Information

Real Estate:

Lease

Lease Terms:

5 year lease, extension possible

Leasehold Rent:

R240,000 per annum

Location:

Pretoria

Premises Details:

The TENROUNDS™ flagship operates from a professionally fitted boutique fitness premises located in a high-visibility commercial node in Garstentain. The location benefits from strong surrounding foot traffic, established neighbouring businesses, and excellent accessibility for members.

The space is purpose-designed around the TENROUNDS 30-minute training system, featuring a structured open-plan workout floor with clearly defined training stations, digital guidance screens, and an efficient member flow layout. The configuration supports high member turnover with minimal congestion while maintaining a premium studio environment.

The premises operate from a compact and efficient footprint, optimised for profitability and scalability. The layout and equipment structure are fully replicable for additional locations.

The flagship is fully operational and professionally branded, providing immediate cash flow from day one.

Size in square feet:
1,500

Business Operation

Management type:
This business is owner operated.
Expansion Potential:

The TENROUNDS™ flagship is positioned at the early stage of its national growth curve. While the current location is profitable and fully operational, the broader opportunity lies in structured brand expansion.

The business model has been intentionally designed for replication. The compact footprint, screen-guided 30-minute training system, and simplified staffing structure allow for efficient rollout into additional commercial nodes.

Expansion opportunities include:

  • Launching additional company-owned locations
  • Structured franchise rollout across major metropolitan areas
  • Multi-unit territory development partnerships
  • Corporate wellness partnerships and group memberships
  • Increased revenue per member through sessions and product sales

Internationally, comparable 30-minute fitness concepts have expanded to 600+ locations. Locally, TENROUNDS™ remains in its early adoption phase, providing significant first-mover advantage in South Africa.

The buyer acquires both a performing flagship and the strategic platform to scale the brand nationally.

Competition / Market:

None, first in SA

Reasons for selling:

Owner is strategically refocusing on other professional commitments and long-term priorities.

Trading hours:

Mon - Fri 05:00 - 19:00
Sat 07:00 - 10:00
Public holidays Closed

Employees:
4
Years established:
2022

Other Information

Support & training:

Structured onboarding and operational training can be provided, including systems, workflows, and brand standards. Transition support is available to ensure a smooth handover and consistent operation.

Furniture / Fixtures value:
R380,000 - included in the asking price
Inventory / Stock value:
R100,000 - included in the asking price
Website:
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Relocatable:
This business can be relocated