The retail store has a fourteen year trading history with a well established clientele trading in premium health products. It is managed by homeopaths (natural health doctors) cementing its reputation as a first class service provider.
Three years ago the online store was created. No expense was spared and it currently has a database of 25 000 nationwide customers with a review rating of 4.74/5 from 2000 confirmed buyers. It is one of two stores in the health sector to show review ratings by google shopping confirming it as an established and trusted online brand.